The K-pop industry is at its most significant hype and it is a source of income for the significant population, recent report published on statista.com showed that there were around 65.5 thousand people employed in the music industry in Korea. And of course, the major credit goes to BTS.
The craze for BTS accessories has significantly increased among the public which includes both youngsters and children. The market of this BTS customized merchandise has skyrocketed in the previous years and it’s still in a rising phase both nationally and internationally BTS is gaining popularity.
Animated charms of BT21
As most of their fans are youngsters and kids so, stuffed toys are gaining a lot of popularity apart from the normal customized stuff toys, You might have heard about BTS plushies. These characters were recognized in September 2017. These are the animated version of BTS members which represents each BTS member differently. There are a total of 8 characters, each for every member.
- RM {Koya}
- Jin {RJ}
- J Hope {Mang}
- V {Tata}
- Suga {Shooky}
- Jungkook {Cooky}
- Jimin {Chimmy}
- Army {Van}
Well, these are the same characters you saw on Facebook or any other messaging app as a free sticker! BTS members created the initial sketch by themselves but it was later re-edited by a team of designers each character is unique in themselves. These charms dominate the industry of cute characters.
- Tata V loves unique characters more than cute characters. Tata is a heart-shaped character who is an alien with transforming powers.
- Chimmy It is a yellow puppy recognized for its chubby cheeks and joyous nature.
- Koya This Koala has a purple nose and a blue body V said that purple represents love and that is the reason behind his nose.
- RJ It is an alpaca that wears a Parka.
- Mang It is a dancing pony with a heart-shaped nose but his face is hidden by a mask.
- Shooky is a cookie having an awkward attitude.
- Cooky It is a rabbit who works out a lot just like Jungkook.
- Van It is a space robot that protects BT21 and it represents the army.
There are a lot of themed cafes about BT21 all across Asia and they are gaining popularity in other countries like America. They have even stared at advertisements and are also a part of the marketing strategy of Incheon International Airport in Korea.
A matter of profit!!
We’ve seen growth prospects in this toys industry it is a booming business that is estimated to cross over 104$ by 2027 and here lies a business mind that if you got a market of people who loves toys then there is a great scope for affiliate marketers to try on this business because they are some super amazing affiliate programs that can prove your time and money worth!
Crayola affiliate program
There are a lot of high-quality products, which are not just about crayons but a lot more! It has a vast variety of products, an established and trusted brand name, and easy terms and conditions. It has regular programs and incentives for affiliate marketers besides it offers a 5% commission and a cookie window of 14 days.
Rose&Rex affiliate program
This company is well known for its CSR practices. It offers 8% of the commission and easy terms and conditions and marketers get access to promotions and special events as well it also has a cookie duration of 30 days.